Competitive Intelligence Articles
- Choices: 'Why Ethics Are My Top Priority'
"I quickly saw how I could use many of those same skills to gather information on companies and markets, so I started working as a CI contractor. I built a reputation as a sort of gunslinger that CI vendors would outsource their toughest intelligence requests to. Looking back, I will admit, I didn't really know what was legal or ethical at the time."
—An American Express OPEN forum article, March 2014
- Making Your Strategy More Relevant
Businesses must look both inward and outward in order to build a strategy that will work for them. —Harvard Business Review, June 2011
- Finance and Tech Signal Bold Attitudes on Ethics
Results of a survey regarding comfort levels with competitive intelligence strategies. —Wall Street Journal, March 2011
- Using War Games to Test the Future
"Guinness got blindsided as a result of its own untested assumptions." —Business Week, February 2011
- Know What Your Recruiting Competitors Are Up to
"...an overwhelming 70% of the participants did not know how their own organizational recruitment performance stacked up against their competition, which leads me to ask: why not?" —ere.net, April 2011
- How to Use Competitive Intelligence to Gain an Advantage
"Some savvy (and perfectly legal) snoopingÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬ÃƒÂ¢Ã¢â€šÂ¬Ã‚Âotherwise known as competitive intelligenceÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬ÃƒÂ¢Ã¢â€šÂ¬Ã‚Âcan drive your strategy, soothe your fears about the future, and give your company a competitive edge." —Inc., April 2011